what is the exact significance of Google My Business? For any brand, Google My Business (GMB) is an essential marketing tool. By using GMB, you can update your company’s Google listing, make bookings, show up on Google Maps, take people directly to your locations, take reservations, and interact with current and potential consumers through Google ratings and reviews. In spite of Google maps ranking, it also assists businesses find prospects, this platform lets them reply to reviews, display their products visually, and gather insightful data about consumer behavior. GMB: What…
Tag: seo
Role of digital marketing
Why do you need Digital Marketing? Investment or Expense? As a business, you need to manage your marketing budget and invest in the best possible platform that drives potential customers. Why do you need digital marketing? in this fast-paced world? Successful digital marketing is about using all digital channels to reach your audience and generate leads, but the ultimate end game of a business is conversion. The conversions can be of different forms for different firms. But regardless of what your organisation does, there is always an objective; whatever the…
SEM Campaign Management
What are search engine marketing campaigns? Search Engine Marketing campaigns are used by Firms and individuals, who utilizes digital paid advertising strategies to boost product or service sales. These SEM campaign strategies can be run on various search engine platforms like Google, Bing, Yahoo, and others. Technology360, one of the best SEM agencies in Hyderabad, crafts and design best SEM PPC campaigns that give fruitful results to clients and increase their business. Typically, these campaigns are of two types: one is an Organic way of advertising, and the other is…
Ecommerce Marketing Trends
Mastering Ecommerce Marketing: Strategies for Online Success Ecommerce Marketing Strategies: Driving Success in the Digital Age Ecommerce refers to companies and individual companies that buy and sell goods and products, services over the Internet. Nowadays, we can buy most of the things through e-commerce. In the fast-paced world of online commerce, having a well-thought-out ecommerce marketing strategy is essential for your business success. E-commerce operates within various marketing domains, encompassing business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer (C2C), and consumer-to-business (C2B) interactions. Whether starting or looking to boost your existing online business…
What are website metrics? Why are they important?
Most of the naive business owners or marketers think of What are website metrics? Why are they important? Here in this article technology360, will help you out in understanding the basic and essential metrics needed to understand the performance of a website. Website Metrics: A metric is defined as a component that measures the parameters of a website as a whole and helps marketers understand whether the performance of a website is reaching the end goal. There are so many metrics that define performance, such as Bounce rate, Traffic Sources,…
What is Link Building?
Most businesses want to drive traffic from search engines to their websites and are hunting for various strategies to invest more money and end up with nothing. Here, link-building plays a crucial part for all marketers, business owners who want to get organic traffic to their websites. Link-Building is a method of promoting one’s website to other people’s site with the fundamental goal of driving referral traffic to their websites. This ultimately drives steady referral traffic to one’s business. Link Building Benefits: Most of the businesses don’t understand the link-building…
What is SEO and How does it work?
To increase organic traffic to website online business’s use a technique called SEO which stands for Search Engine Optimization. It improves site visibility for relevant keyword searches. The better the visibility of web pages in search results, it will help gain more attention and attract prospective & existent customers to a business. How does SEO operate? Search Engines such as Google and Bing use crawlers(bots) to crawl pages on the web to gather information from these pages and index them by using some ranking factors and determining the order of…